Join us for a conversation with the brand leaders and technologists at the center of one of the biggest shifts happening inside the Walmart supplier community right now: how retail content is getting made, deployed, and measured.
Recovery has become the default response to Walmart's deductions, and an entire industry has grown up around chasing charges after they land. Jason Pluenneke spent twenty-one years on the retailer's side of that work, and developed this course to show supplier teams how to keep their money from leaving in the first place.
Walk into any Walmart and you are standing in the part of the business that still drives most of its sales. Years into the rise of ecommerce, the store remains where the largest share of Walmart’s revenue is won, and it is also the part of the operation that is hardest for a supplier to […]
The retailer selling you the ads is the same retailer grading them. That is not an accusation, it is a structure, and it means the number you are handed can be accurate and still incomplete. This session is about telling the difference with data you already have.
Winning With Walmart is an independent platform and is not affiliated with or endorsed by Walmart Inc. or its affiliates. References to Walmart, its trademarks, or its brands are for informational and educational purposes only and do not imply any partnership, sponsorship, or commercial endorsement.
The views and opinions expressed on this site are those of the individual authors and contributors and do not necessarily reflect the views of any company or organization discussed. All content is based on publicly available information, including but not limited to news reports, press releases, SEC filings, and publicly shared industry data. Nothing on this site should be construed as professional, legal, or financial advice.
Some articles on this site are researched and drafted with the assistance of AI tools and are reviewed, fact-checked, and edited by Winning With Walmart editors before publication. Editorial judgment, sourcing decisions, and final approval rest with the publication’s human editors in every case.
We are committed to accuracy and fairness. If you believe any content on this site contains an error or requires clarification, we welcome your feedback and will promptly review and address any concerns.
©2026 Winning With Walmart. All Rights Reserved.