Hip2Save Verified listing

Hip2Save is a community-driven lifestyle platform that helps brands convert shopper trust into real purchasing behavior through content that feels authentic, useful, and easy to act on.

For Walmart suppliers and sellers, the value is straightforward. Hip2Save reaches purchase-ready, value-minded shoppers at scale, with 13.2M+ shoppers reached monthly and a brand relationship strong enough to be trusted by 1 in 8 CPG consumers at any given moment. Their audience does not just browse. They come for deals, reviews, recipes, and practical tips, and they buy based on recommendations they believe.

Hip2Save stands out for depth of engagement and speed of execution. Shoppers spend an average of 4.49 minutes per session across the Hip2Save site and app, with roughly 3,000 shoppers actively engaging every minute. That attention is fueled by an always-on content ecosystem that publishes across the website, app, social channels, and opt-in text and email, allowing brands to show up in the moments that drive everyday household purchases.

With a woman-founded, fully remote team and a content style built on credibility, relatability, and real-life utility, Hip2Save helps brands drive discovery, trial, and repeat purchase behavior without content that feels forced or overly sponsored.