The Near Term Implications of AI in eCommerce Advertising

 

Check out my conversation with eCommerce advertising expert, Alicia Marshia, head of Walmart Strategic Growth, at Teikametrics, about the near-term implications of AI in eCommerce advertising.

 

About Teikametrics
Scaling a business on eCommerce marketplaces has become increasingly complex.

Teikametrics is building the first Marketplace Optimization Platform that helps thousands of sellers and brand owners easily optimize their performance, across the most valuable marketplaces and business verticals.

With our AI-powered technology and optional managed services, we eliminate tedious work for our customers so they can focus on what matters most — creating products and experiences that bring joy to their customers’ lives.

Winning With Walmart Group & Series
Our growing number of small groups is bringing together like-interested industry professionals from all over the world to exchange ideas, insights, and best practices as group leaders host conversations with experts, and invite members and guests to actively participate in the discussions.

Join me as I welcome experienced 1P and 3P sellers, as well as some of the experts working behind the scenes to help Walmart.com’s top sellers succeed.

Group Membership is 100% FREE.  Join now, and we’ll invite you to attend every upcoming group gathering (hosted live via Zoom), and email you links to recordings of gatherings that you miss.

 

Series Sponsors
The Winning With Walmart Series is proudly sponsored by:

 

Disclaimer
The Winning With Walmart group, series, and community are in no way affiliated with or endorsed by Walmart or its affiliates. All references to Walmart, as well as its affiliates, trademarks, and brands are used in accordance with the Fair Use Act, and are not intended to imply that Winning With Walmart is a Walmart vehicle for advertising or any other commercial purposes.

A Conversation With Matthew Adam Smith – Director of Marketplace Strategy & Business Development, Walmart eCommerce

Check out my conversation with Matthew Adam Smith, Director of Marketplace Strategy & Business Development, with Walmart eCommerce.

 

About Matthew Adam Smith
Matthew Adam Smith joined Walmart in 2019 to launch the company’s retail media network—Walmart Connect. Since 2021 he has led Marketplace Strategy & Business Development, and Marketplace Community engagement, for Walmart eCommerce–driving new seller acquisition to scale the assortment of products available to Customers on Walmart.com. Prior to Walmart, Matthew was a veteran sales and marketing leader of “disruptor” media brands including Men’s Health, WIRED, Fast Company and Dr. Oz.

 

About Walmart Marketplace
Walmart Marketplace is one of the fastest-growing eCommerce platforms in the world–helping sellers from start-ups to large enterprises diversify their channel strategy and meaningfully grow sales by selling directly on Walmart.com in the U.S. and a growing list of international markets.

 

Winning With Walmart Group & Series
Our growing number of small groups is bringing together like-interested industry professionals from all over the world to exchange ideas, insights, and best practices as group leaders host conversations with experts, and invite members and guests to actively participate in the discussions.

Join me as I welcome experienced 1P and 3P sellers, as well as some of the experts working behind the scenes to help Walmart.com’s top sellers succeed.

Group Membership is 100% FREE.  Join now, and we’ll invite you to attend every upcoming group gathering (hosted live via Zoom), and email you links to recordings of gatherings that you miss.

 

Series Sponsors
The Winning With Walmart Series is proudly sponsored by:

 

Disclaimer
The Winning With Walmart group, series, and community are in no way affiliated with or endorsed by Walmart or its affiliates. All references to Walmart, as well as its affiliates, trademarks, and brands are used in accordance with the Fair Use Act, and are not intended to imply that Winning With Walmart is a Walmart vehicle for advertising or any other commercial purposes.