The Evolution of User-Generated Content: How Great Brands Create Separation
Join Matt Fifer for his conversation with Tom Logan, Co-Founder & CEO of Cohley, for a conversation about the evolution of user-generated content, and how great brands create separation.
About Cohley (https://www.cohley.com)
In today’s marketing environment, brands need more content than ever. Between optimizing digital ads, ensuring that they’re featuring great content in email marketing campaigns, and consistently posting on social channels and refreshing website content, it’s a lot to keep up with.
Cohley’s aim is to continue to help the world’s best brands generate the content that they need through vetted 3rd party creators, allowing those brands to generate high volumes of diverse, actionable content for a fraction of the cost.
Whether that’s branded photos or videos shot by creators on iPhones or more polished, high-res photography created by their network of photographers, Cohley is the content engine that provides marketers with the assets that they need to win across digital channels.
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